Probably for another thread as I don't want to go on on your new car thread
But to me you are confusing build quality with the spec of the interior.
No doubt the Audi feels many times more special and solid than the Skoda but the Skoda is no less well screwed together and as I said are more reliable if the industry surveys are to be believed , given they use the same platforms, drive trains and many common parts then how else can this be?

I'm certainly not banging a drum as I'm actually driving a bmw currently but I do think build quality is often confused with the specification (mainly the interior, sound deadening, trim etc )